Freedom Champions are at the heart of everything we do.

Freedom Champions are ordinary people - just like you - doing something extraordinary to help vulnerable and suffering animals. By making a monthly donation, you will power all that we do to end the exploitation of animals. You will play a critical role in stopping cruelty.

Our new Freedom Champions will fund public protests and investigations to expose cruelty and help animals. 

Will you become one of our new Freedom Champions?


We now have a NEW Freedom Champion Sign-Up Pack

When you sign up to become a Freedom Champion you will now receive, as a special thank you, a funky Freedom Champion pin badge, 15% off all of our merchandise in our shop and our supporter newsletter, Release, twice a year. 

Always know how your donations are making a difference

In our exclusive newsletter ‘Release’ we will keep you updated on how your donations are being used to help animals. As well as breaking campaigns, we will share campaign victories, updates and other ways you can take action. 

Give the animals the most extraordinary gift. The gift of freedom. 

Choose your monthly amount

£3 a month could equip 10 grassroots groups with materials to demonstrate outside of an animal circus, turning customers away from this cruelty
Give £3 a month

£10 a month will power our ongoing work with whistleblowers, uncovering the hidden truth of animal suffering and taking action to secure real change 

£30 a month could help to fund one undercover investigation to expose the horrors of captivity and enable us to seek justice for vulnerable animals


For too long animals have been exploited by people and companies who have stripped them of their rights and used them for whatever purpose they wish. Fight back. Prove that we can use our passion and determination to make a difference.

Until all are free.

Join a community of compassionate animal protectors

Your donations will be used to fund campaigns backed by experts and leading campaigners across the world, in veterinary science, animal behaviour, literature, politics and social justice campaigning.

Align with other people just like you 

You will be joining a community of 200+ Freedom Champions - people like you committed to animal freedom.

Meet more of your fellow Freedom Champions here.