This website is owned by Freedom for Animals, registered charity number 1124436.

We, Freedom for Animals, have created this Policy in order to demonstrate our commitment to preserving your privacy and safeguarding any personal details you provide to us via our website or by other means. This Policy explains how we collect and use your information.

We will ask you to consent to our use of cookies in accordance with the terms of this policy when you first visit our website.

By using our website or providing us with your personal information you are agreeing to this Policy. We may update this Policy at any time without notice to you, so please check it regularly. This privacy policy was last updated on 9th March 2018

When will I need to provide my details?

We may collect personal information (for example your name, your address, your e-mail address, or your telephone number) from you when you:

  • Make a donation to us,
  • Register your Support;
  • Become a member;
  • ‘Take action’ on one of our campaigns on our website
  • Make an enquiry
  • Make a purchase from our online shop;
  • Join our E-newsletter
  • Volunteer for us; or
  • Contact us or become involved with us in another way

We may also collect information from the public domain, either directly or from third parties. Except where permitted by law, we will never collect sensitive personal data about you without your consent.

Why do you need my details and how do you use them?

There are different reasons why we might need your personal details – the main ones are to process your donation, to process your application to become a member and to send you information or provide goods and services that you have requested from us.

We may also use your details to get in contact with you by post, telephone or e-mail, to keep you up to date on the work we do and the ways in which you can get involved and help us in our efforts to raise vital funds.

This will be in accordance with the preferences that you indicated when you completed your webform, donation form (online or paper based), enquiry, took a campaigning action (petition, sent a complaint through our website) or signed up to receive our emails.

We also use IP addresses to help us analyse trends, administer the site, track users’ movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information.

Your data may also be available to our website provider to enable us and them to carry out analysis and research on demographics, interests and behavior of our users and supporters to help us gain a better understanding of them to enable us to improve our services. This may include connecting data we receive from you on the website to data available from other sources. Your personally identifiable data will only be used where it is necessary for the analysis required, and where your interests for privacy are not deemed to outweigh their legitimate interests in developing new services for us. In the case of this activity the follow will apply:

  1. Your data will be made available to our website provider
  2. The data that may be available to them include any of the data we collect as described in section 3 above.
  3. Our website provider will not transfer your data to any other third party, or transfer your data outside of the EEA.
  4. They will store your data for a maximum of 7 years.
  5. This processing does not affect your rights under sections 10 or 16 of this privacy policy

When dealing with your personal information we will at all times comply with the Data Protection Act 1998 (“the Act”), and any other applicable legislation.

Our Data Protection Officer's contact details are Nicola O’Brien. We are registered as a data controller with the UK Information Commissioner's Office and our data protection registration number is Z204280X.

You have the right to see what personal data we hold about you.  To obtain a copy of the personal information we hold about you, please write to  Freedom for Animals, PO Box 591, Manchester, M12 0DP

Do you pass my details to any other organisations or individuals?

We will never sell your personal data with other organisations.

We may allow our staff, consultants, or other providers acting on our behalf to access and use your personal information for the purposes which you have provided it to us. If we do this, we will not give those individuals/organisations any rights to use your personal information (or to contact you) except in accordance with our instructions and in accordance with this Policy.

We may share or disclose your personal information if we are required to do so by any law or court order.

How do you keep my information secure?

This site has security measures in place to protect the loss, misuse and alteration of the information under our control.

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

We may send communications to you by email. E-mail is not a fully secure means of communication, and whilst we try to keep our systems and communications protected we cannot guarantee this.

We make no representations about any other websites, and when you access any other website through a link on our website (including social media sites) please understand that it is independent from us and that we have no control over that website or the way your personal information is collected through those websites. Those websites may have their own privacy policies and we encourage you to look at those policies or contact the website operators directly to understand how your personal information is used.

Financial transactions relating to donations and purchases on this website are handled by our payment services providers, Stripe, GoCardless or paypal. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds. You can find information about the payment services providers' privacy policies and practices at:

-      Stripe (URL

-      GoCardless  (URL

-      Paypal (URL

Internet-based transfers

Given that the Internet is a global environment, using it to collect and process personal data necessarily involves the transmission of data on an international basis.  This means for instance that data you pass to us may be processed outside the European Economic Area, although the data will always be held securely and in line with the requirements of UK data protection legislation.  By communicating electronically with us, you acknowledge and agree to our processing of personal data in this way.

How do you use cookies on this website?

About cookies

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Our website uses cookies to help us to improve our website and the way you use it. The cookies we use mean that our website will remember you and may pre-populate fields such as your name and address when you’re filling them in on our website. Cookies are small text files that websites transfer to your device (computer, phone or tablet) and provide us with information such as what type of device you’re using, what specific device you have, what operating system you’re using, what your device settings are and why our website might have crashed on your device. Your device manufacturer or operating system provider will have more details about what information your device makes available to us.

The names of the cookies we use on our website and the purpose for which we use them are set out below. Most browsers allow you to refuse to accept cookies, but blocking cookies may have a negative impact on the usability of our website and you will not be able to use all the features on our website.

Cookies that we use

We use cookies for the following purposes:

Cookie Name

Used by




Google Analytics

Stores the amount of visits of a user, the time of their first visit, the previous visit, and the current visit. It does not contain any personal information and is used only for analytical purposes.  

2 years from set/update


Google Analytics

This performance cookie stores where a user came from (eg. search engine, search keyword, link).

6 months from set/update

_ga and _gid

Google Analytics

Used to distinguish between website users in Google Analytics.

2 years and 2 hours

_gat_UA-XXXXXXXX-X (where the Xs are replaced by the Google Analytics ID number)

Google Analytics

Used to moderate calls to the Google Analytics service.

1 minute



Set as part of the ShareThis service and monitors "click-stream" activity, e.g. web pages viewed, navigation from page to page, time spent on each page etc. The ShareThis service only identifies a user if they have separately signed up with ShareThis for a ShareThis account and given them consent. Checks how long you stay on a site: when a visit starts, and ends. It does not contain any personal information and is used only for analytical purposes.

14 months



Stores whether the user has accepted the cookie message or not.

365 days



Used for authenticating a user's session after logging in. Closes when you exit the browser.

End of session



Tells our infrastructure which server to handle the request.

End of session



A binary flag which stores whether a user is logged in or not.

End of session

ai_session and ai_user


Tracks users as they navigate the website predominately for infrastructure performance insights.

1 day



Keeps track of a donors preference to show their name during a Direct Debit.

End of session

Cookies used by our service providers

Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: The relevant cookies are:  _ga, _gid, _gat, __utma, __utmt, __utmb, __utmc, __utmz and __utmv

What if I want you to change the way you contact me or to stop altogether?

If you have provided us with your details, but decide at a later date that you no longer want to receive information from us, if you wish to update us that your contact details have changed or you want us to change the way we contact you, simply let us know by:

  • Sending an email to [email protected]
  • Writing to the following postal address: Freedom for Animals, PO Box 591, Manchester, M12 0DP
  • Calling the following telephone number: 0845 330 3911

Instructions for unsubscribing from e-mails will also be included in each e-mail communication we send.

If you have any questions, comments, or concerns about this Policy, please contact us at [email protected]


If you have a complaint about us, or the treatment of your data, you can contact the Charity Commission. The Charity Commission is the independent watchdog for charities.  You can make a complaint about a charity on their website at

If you've got a complaint about our fundraising activities you can also complain to the Fundraising Regulator.  You can do this at:

We may update this policy from time to time by publishing a new version on our website.